Blog Gourmet

Why are we Spaniards, French, and Italians so “stupid”? I say it with affection, but also with the bluntness that leadership demands: sometimes we act as if we were. And not because we're lacking in talent, history, or product. Quite the opposite. If there's one thing that defines Spain, France, and Italy, it's precisely the gastronomic and cultural excellence we've given the world for centuries. The Mediterranean Diet was recognized as an Intangible Cultural Heritage of Humanity because it ...

Misiones Comerciales Made in Spain Gourmet Liderar, crear oportunidades y posicionar a España donde merece estar En Made in Spain Gourmet creemos profundamente en una idea que guía todas nuestras decisiones: España no necesita pedir permiso para jugar en la primera división gourmet mundial. Necesita liderazgo, criterio, constancia… y personas dispuestas a asumir riesgos reales. Por eso, una vez más, tomamos la delantera en Estados Unidos. El contexto: por qué decidimos hacer las ... --- Made in Spain Gourmet Trade Missions To lead, create opportunities, and position Spain where it deserves to be At Made in Spain Gourmet we deeply believe in one idea that guides all our decisions: Spain doesn't need to ask for permission to play in the world's top gourmet division. What it needs is leadership, judgment, consistency... and people willing to take real risks. That's why, once again, we're taking the lead in the United States. The context: why we decided to do the ...

It remains a problem for Spanish gourmet products to be recognized at first glance in Europe. Undoubtedly, they are among the best you can find, but in many cases the competition comes from mid-quality Spanish products that are sold as gourmet… and they are not. Let's see why. 1. Dominance of other European countries in the gourmet category 2. Lack of a unified national brand strategy 3. Lower investment in marketing and branding 4. Competition with ...

Digital internationalization We are in a new phase of internationalization. And it's not only about finding importers or distributors to grow abroad. At least in Europe, which is a very attractive market to make the leap into right now. Made in Spain Gourmet is a channel for Spanish gourmet brands to grow in the Old Continent. \t2024, internationalization is a must for Spain \tEurope closer thanks to Made in Spain ...

American consumer Our moment has arrived, finally. The U.S. market is beginning to demand Spanish gourmet canned goods and won't settle for "what's available." At Made in Spain Gourmet, we know this is one of the most important categories for growth in the North American market. TTypes of canned goods: there is improvement, but no unifying theme American taste: they like new flavors, not just the traditional ones Demand for the highest-quality products Promotion: almost non-existent ...

Spanish gourmet products Yes. That is the market where Spanish gourmet products should focus. For many reasons that we now reveal to you. We say it with knowledge and conviction. No one pays us for it; we say it because we love Spain and its producers, and we 100% believe it is the market that will grow the most. The beginning of our dream The Americas — the unfinished challenge… due to a lack of contacts Culinary Consulting “Spanish Gourmet” New projects ...

“The demand for Spanish gourmet products in the U.S. is very high and there is not enough or suitable supply on the market,” Marti Buckley, gastronomy expert. Marti Buckley is an American journalist and cook from Alabama who has lived in San Sebastián for 14 years. On her blog she writes about food and the Basque Country. Buckley also writes about gastronomy and travel for numerous outlets, such as Afar, National Geographic Traveler, and The Telegraph. For us she is a “Golden Nugget,” that is, a gem that ...

Universal brand Es una de las preguntas que nos hicimos en Made in Spain Gourmet desde nuestros inicios. Otros países como Francia e Italia, tienen consolidados sus categorías gourmet a nivel internacional, nosotros no. Alimentos de España no puede englobar en un mismo nivel a nuestros productos gourmet. Nosotros trabajamos para posicionar esa categoría como se merece, aunque estamos aún muy solos haciéndolo. What is a gourmet product The Spain Gourmet Brand: still to be defined ...

USA: a utopia? Europe is a market with strong French and Italian competition; Spain is a highly fragmented market with limited growth. Spain in the United States is in vogue, and the potential demand is very attractive. But is it difficult to enter that market? Let’s look at some key factors for trying to conquer it. Much potential, but with its own rules Entry barriers: bureaucracy and lack of clear strategies Marketing channels: which ones to choose ...

Food certifications This is one of our strongest advantages for international expansion. Our products are of the highest quality because they are certified as such in Spain. That way, positioning ourselves where we want — with customers who care about food safety — should be much easier. Let’s take advantage of it. Supervision and continuous monitoring And what are the main inspections and controls applied to the Spanish food industry? Labeling Made in Spain Gourmet: synonymous ...

We Spaniards don't know how to sell It's not easy to make this conclusion, given that I myself am Spanish. And although we at Made in Spain Gourmet don't feel recognized in that group, it is the trend we follow as a country… and it seems it's here to stay. They don't trust their own potential We know how to sell very well Selling is persistence and conviction Investing in your brand and in the markets where you want to be is a priority They don't trust their own potential Meeting with an EVOO company, with product ...

The Spanish gourmet market Made in Spain Gourmet has conducted its own study of the European gourmet market and Spain does not fare very well. Italy and France remain the Kings of Europe Made in Spain Gourmet: direct, first-hand experience Spanish gourmet products are not well known abroad, and their prices are viewed with suspicion Without investment in the brand, you don't exist Europe is a huge market History says that Spain has played a leading role in the construction of ...

The importance of investing in brands We are approaching the start of summer in the Northern Hemisphere, and tourism should be kicking off, helping to push the stain of the pandemic back — as something that belonged to 2020 and that in 2021 we would see off… but that's still not the case. And what is happening is that our exports of gourmet products still haven't taken off. And our Mediterranean cousins? Well, they're booming — the answer: because they continue investing in their brands, ...

Spanish Cheeses Spain is a country of great products and, among them, Spanish cheeses are also of outstanding, superior, and distinctive quality. Most of them do not have the recognition they deserve; they are not as internationally renowned as those produced in countries such as France or Italy. At MadeinSpain.store we want to put an end to this lack of awareness of the best cheese brands. That’s why we detail here the main characteristics of cheese ...

Digitalization It is the outstanding challenge for companies in the food sector that want to survive in the future. Brand value today starts there, and if it is not recognized, it is very difficult to gain market share. Santi Llinares, CEO of Ambrosía, explains how to use, through Blockchain technology, all the tools a company has. And having a website is no longer enough. Well, that's been the case for some time, but the quality of producers' websites ...