The real traceability of EVOO isn't just audited: it's understood, explained, and can be shared. January 18, 2026 0 5 The real traceability of EVOO isn't just audited: it's understood, explained, and can be shared. The real traceability of extra virgin olive oil (EVOO) is not only audited: it is understood, explained, and can be told In recent years, the word "traceability" has become one of the major marketing arguments in the agri-food sector. Especially in olive oil. QR codes, digital platforms, grandiose claims about control and auditing... but very rarely a clear and honest explanation of what really matters: the true origin of the product and how it gets from the field to ...