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Who really believes in Spanish gourmet products?
An honest reflection from Rincón Made in Spain
There are questions you don't ask in the first year. Nor the second. These are questions that come when you've been fighting for something for a long time, when you've invested energy, enthusiasm and conviction.
And today I want to share one that has accompanied me for some time:
Who really believes in Spanish gourmet products?
It's a question with no catch. And my conclusion, after years working in the ...
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Misiones Comerciales Made in Spain Gourmet
Liderar, crear oportunidades y posicionar a España donde merece estar
En Made in Spain Gourmet creemos profundamente en una idea que guía todas nuestras decisiones: España no necesita pedir permiso para jugar en la primera división gourmet mundial.
Necesita liderazgo, criterio, constancia… y personas dispuestas a asumir riesgos reales.
Por eso, una vez más, tomamos la delantera en Estados Unidos.
El contexto: por qué decidimos hacer las ...
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Made in Spain Gourmet Trade Missions
To lead, create opportunities, and position Spain where it deserves to be
At Made in Spain Gourmet we deeply believe in one idea that guides all our decisions: Spain doesn't need to ask for permission to play in the world's top gourmet division.
What it needs is leadership, judgment, consistency... and people willing to take real risks.
That's why, once again, we're taking the lead in the United States.
The context: why we decided to do the ...
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Spain has a problem: we are not a Community… and will we ever become one?
At Made in Spain Gourmet we've been defending something for years that to us is almost obvious: Spanish gourmet products are exceptional. Not good. Not merely adequate. Exceptional. For their quality, for their diversity, for their history, for their regions, and for the people behind each project.
And yet, when we look beyond our borders, when we observe how we position ourselves as a country, ...
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Made in Spain Gourmet
The world is becoming more technological and more impersonal every day, and therefore increasingly likely not to forge long-term human relationships. We resist that tide; we'll explain to you how.
Digitization and the loss of the human touch
The Spanish gourmet product: largely unknown
As I always try to do in these articles, I don't intend to bore you with data, trends from some X report, or the opinion of a guru on a specific topic. I usually base myself ...
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Selling successfully in Europe
Many producers would like to increase sales across Europe. But the vast majority succumb to distributors as the only option to internationalize. Europe is our common market, and there are other approaches. Made in Spain Gourmet has its own.
Internationalize or die
The recommender: a key figure
A long-term undertaking
Each week we receive countless proposals from Spanish producers who want to get their products into ...