April 03, 2025 0 8 Europe: Why Spanish gourmet products struggle to gain recognition It remains a problem for Spanish gourmet products to be recognized at first glance in Europe. Undoubtedly, they are among the best you can find, but in many cases the competition comes from mid-quality Spanish products that are sold as gourmet… and they are not. Let's see why. 1. Dominance of other European countries in the gourmet category 2. Lack of a unified national brand strategy 3. Lower investment in marketing and branding 4. Competition with ...